El podcast es un formato que ofrece a los periodistas la libertad de salirte de la infraestructura radiofónica pesada y complicada. Cualquiera puede hacer contenido de audio con una computadora, un micrófono barato y un poco de imaginación. En este taller exploraremos lo que necesitas para hacer una cabina/estación casera, opciones para grabar una entrevista a distancia (herramientas y hacks), herramientas gratuitas de software de edición, derechos de música y librerías de audio, plataformas y hosting de podcasts, distribución de audio (audiogram, facebook lives, instagram, etc, y embeds en notas por si tienen una web) y tipos, formatos + guía para desarrollar la idea de tu contenido.
Trainers: Inger Diaz Barriga, editor de podcasts de Univision Noticias y autora de ‘Mejorvete, Cristina’
Tips and resources for building your online portfolio. Will answer what some editors look for in online portfolios for reporters, photographers and videographers. We will be building a free online portfolio so bring your links, screenshots and any other asset. Intended for those who don’t have an online portfolio and even those who don’t have a portfolio yet.
Trainer: Lucio Villa, San Francisco Chronicle
Introducción a Excel: 3pm-5pm:
Introducción al program
Trainers: Maria Zamudio and Manuel Villa
Data Journalism (4 Hours)
11am – 3pm: Data Visualization II
After you learn what data visualizations are, you’re going to want to learn how to make some! In this session we’ll teach you the basics of creating charts and maps with free tools. We’ll review the tools and steps you’ll need for making more specialized visual forms, as well as how to build narratives with your visualizations.
Trainers: Lena Groeger, ProPublica & Alberto Cairo, University of Miami
11am – 1pm: Multi-Platform Writing: Digital News & Newsletters
Journalism has gone digital, and everyone should know what that means for a story. HuffPost’s Carolina Moreno will discuss how to write and package a digital news piece that will thrive on search and on social media platforms. We’ll discuss SEO, headlines, sub-headlines/deks, visuals and social strategy. Interested in starting your own e-mail newsletter to showcase your work or a niche topic? The Lily’s Monica Castillo will also be present to offer invaluable advice on how to write a newsletter that will bring you clicks and loyal subscribers.
Trainers: Carolina Moreno, HuffPost and Monica Castillo, The Lily
Everyone has a hot take these days — from politics to pop culture — so how do you make your voice stand out? Join The Lily’s Monica Castillo and HuffPost’s Carolina Moreno for a workshop focused on how to write a great op-ed or review. We will also give you tips on how to find your voice and how to package your piece.
Trainers: Carolina Moreno, HuffPost and Monica Castillo, The Lily
From Vice to Netflix, social media chats to documentaries, the world of journalism is evolving. Reporters are no longer filing JUST for the 6 and 10pm newscasts. And the people going on air, ARE NO LONGER the reporters who specialized in broadcast at j-school. More importantly, what viewers want and when they want it is dramatically changing. Are you ready to evolve on air? Goal: From beginners to vets, we want to help you become the best on-air, wherever that is. You’ll hear from reporters, executive producers, editors, and managers in all these evolving news areas – To give you a better sense of what makes a successful correspondent/talent/host/reporter.
Moderators: Mireya Villarreal, CBS National News & Nathalia Ortiz, NBC Universal Trainers: Nick Valencia, CNN National Correspondent; David Noriega, VICE Correspondent; Cristian Rosell, Buzzfeed Producer; Vlad Duthier, CBS Correspondent/Anchor
Description: Gathering elements and telling a stellar story on a deadline isn’t easy. Some journalists are fortunate enough to work in newsrooms with writers and news directors who take time to provide ongoing feedback. Most of us go years without adequate writing critiques. From DJ’s to MMJ’s, reporters to contributors – This session will beef up your news gathering skills, while transforming your writing skills. ·
Goal: To come out of the session a better writer than when you walked in. Straight up.
Moderators: Mireya Villarreal, CBS National News & Nathalia Ortiz, NBC Universal Trainers: Gabe Gutierrez, correspondent, NBC Network News; Alex Pena, digital journalist/producer, CBS Network News; Lourdes Aguiar, producer, CBS 48 Hours and Melissa Segura, investigative correspondent/producer, BuzzFeed
A wide array of issues face P-12 Latinx students and educators in the coming year. EWA offers an array of experts on hot topics you should include in your coverage. Those include the state of early education, Latinx millennials and the American Dream, English-language learners and federal law, the condition of Puerto Rican education, school choice, and investigative reporting on education.
Marly Rivera-Anchor/Reporter, ESPN Domestic and International
-Begin with discussing specific reasons for breaking into sports-do you want to write, produce, be on the air? Need different approaches for different objectives
-Give report card on how women are progressing national in sports media
-Working in sports is very different than just being a sports fan. Almost everyone is a sports fan
-Working in sports is a highly competitive field and requires a lot of hard work, initiative and very solid
sports knowledge. It is advisable to follow several sports websites, blogs and various social media to
stay up to date on the latest trades, hirings/firings and sports news.
HOW TO BREAK IN:
-Resume should be professional/formal. No typos, slang. Make sure email handle is also professional
(will give examples of bad ones)
-Tailor cover letter and resume to prospective employer-will potentially require different versions for
-Market your strengths –if you are athlete, captain of the team, make sure to emphasize. Having your
own sports blog or writing sports stories for a website also demonstrates passion and initiative
-Be bold-do not start with standard opening lines, need to grab prospective employer with first
-Do your homework about the company; know the product-employers expect you to know about their
product so make sure to research all that you can about the company you are interviewing with
-Keep in mind; the interviews are not about you. Interviews are really about employers finding a
candidate who fits the current business needs. Needs change with each new job posting. Strategize
ahead of time to create a list of talking points that will help you answer any question while also making
you sound like a desirable candidate
-Whether interested in writing, producing or reporter-must be knowledgeable about sports. There are
no shortcuts and if you don’t do your homework, it will show immediately.
-When applying for an international sports TV job….there are a few additional elements to consider
A) Language skills and specific sports knowledge it’s a must. The ESPN Networks that usually broadcast in Spanish will mainly focus around soccer and boxing plus NFL, MLB and NBA.
B) Candidates must not only be able to speak Spanish, but also be able to write as proficiently as native speakers.
C) There are also ESPN International networks that broadcast in English. However, the sports covered on those networks might be very different than mainstream U.S. sports. Cricket and Rugby are just a couple of examples.
-One of the most effective ways to land a job-candidates are often selected from intern pools
-Not unusual to have worked a few internships before landing a job
-Treat your internship like a real job
-Internships provide great opportunity to observe the operation up close and learn how to work in that environment (Give examples of what LASC interns work on)
-In addition to hands on experience, this will also be your best source for contacts.
-For those of you who have on-air aspirations…..it’s highly unlikely you’ll be able to land an on-air job straight out of school. When interviewing for an internship, employers will not want to hear about on-air. At this point in your career, it’s important to learn how to become a solid sports journalist first.
FOR THOSE ALREADY IN THE INDUSTRY:
Do the Work
-Women of color working in sports have to work twice as hard as male counterparts when it comes to
credibility. We really have to know the fundamentals and cannot afford many missteps. Men
already assume women don’t know as much as they do so they will dismiss if information is
-Women need to speak up-men are the first ones to speak up with ideas at production meetings. They
speak louder than women and sometimes will even speak over or interrupt a woman when she is
talking. Women need to take a page from the guys and speak up and be heard as content contributors
-Women also need to stand up for themselves. Men have a tendency to dismiss an idea unless it has
been presented by them. It’s important to fight for recognition for the ideas/concepts
you have contributed (I have a great story to share about this one!)
-Women working in male-dominated atmospheres, such as sports newsrooms or venues, need to
develop level of awareness of how they are being perceived-have to be aware of behavior and tone of
voice, for example
-Very much helps to understand that each gender interprets discussion and information differently,
need to learn how to work to understand each other
-Also need awareness of presentation-be proud of your heritage and the rolling of our “R’s”… we will be
scrutinized by it- but we have to be respectful of the community we represent
-When it comes to wardrobe-women in sports don’t only need to know their material, they have to look
GOOD/STYLISH/APPROPRIATE, professional while informing.
-Fine line between stylish, girlish and too much. Key element in wardrobe Comfort!! That shows on
-Assignments vary in requirements: research, locations, intent and attire.
Locker room protocol
-In a male dominated world, women in a locker room stand out. Negatively/Positively
-To be respected we have to be respectful of the time and space of peers and athletes.
-Be efficient, prepare your questions carefully- If you don’t know- ASK FOR HELP!!!
*Athletes will try at any given time to chat up a pretty reporter- be careful, aware, respectful, strong
and not forceful.
-You can only maximize on opportunities if you stay open and are willing to take risks
-Sandy-worked in news for 20 years before moving to sports to run SportsCenter. Would have neve
happened unless had listened and looked for all opportunities
-Claudia-stayed open to working in both international as well as domestic. The ability to work both
offered way more opportunity
Drive Your Own Career
-Look for opportunities that fit business needs-if you see something not being covered, offer to do it
-Be your own cheerleader-do not expect your boss to keep track of all that you have done and reward
you-it is up to you to make sure to remind everyone of what you have accomplished, make suggestions
about next steps
-Don’t make assumptions-if you are not getting an opportunity, don’t assume negative intent.
Managers are busy managing their own careers and, often times, they haven’t even thought of you. If
you want an opportunity ask for it a professional manner
-Create your own advisory board-use them as a source of support. Very important to build a network of
allies made of both men and women who can speak positively about you when you are not in the room
-Networking will be one of the most important tools you use to help land that next job. Most jobs are
found through networking (will look for stat to back this up)
-Never stop-no matter how experienced you are or how many years you have worked in the industry
-Job fairs and trade associations are one of the best avenues for networking—CCNMA, NAHJ, NABJ,
SAJA. Not only is everyone in one location, but it’s a smart way to seek expert feedback from
professionals. They also post jobs and can offer mentoring.
-Quality vs. Quantity. Rather than gathering hundreds of cards from professionals you meet, think
strategically and focus on executives that are working in the area that interests you most. You also
want to focus on the decision makers
-Don’t be afraid to ask for an informational interview. If you do land one, the insight you gain will be
-Think before you post. Anything that you post online is public record and can potentially be viewed by
millions of people.
-Don’t write or say anything you wouldn’t want a future employer to see or hear.
-If you’re blogging, tweeting or podcasting on sport topics, approach your platform as a journalist.
-Yess… Its real Yes it does happen..!
-Only you can gage your level of comfort in conversations, interactions etc. Very individual.
-Do not be intimidated by anybody’s position or resume
-Understand your own value and rely on your work ethic
-Not every approach is harassment
-DIGNITY must never be compromised
Believe in Yourself
-Don’t listen to the noise. Good chance people will tell you at various times throughout your career that you can’t do this or can’t do that. Don’t listen. No one knows better than you what you can do
-Use it as motivation to show up again the next day and push forward
We are proud to host and support our very own special friend, NAHJ member, and conference chair Pilar Portela who was diagnosed with Stage 2 Breast Cancer in late 2017 and is on her way to recovery. Pilar says she owes all of this in part to the support she has received from her family, friends, coworkers, caretakers, local Breast Cancer groups & programs, and her NAHJ familia!